About boy vienna
curated and designed
The artist
Afaf Seyam
Afaf is a fashion designer and digital artist who created Boy Vienna as a means of sustainable creative expression. She has previously designed for a variety of brands including Calvin Klein, Vera Wang, and Ralph Lauren, and whose creations have been sold in Bergdorf Goodman, Saks Fifth Avenue, Lane Crawford, and many more.
Her work has been featured in Vogue, Elle, The Covetuer, Refinery 29, Pop Sugar, and Nylon, among others.
The brand
multi-media sustainable fashion
Boy Vienna is the first fashion experience of its kind. The brand started as an exclusive NFT membership program that would correspond with a real world re-worked luxury vintage fashion items sources from France, Australia, and the States, establishing the brand’s signature suits and leather looks.
The brand has since evolved into a lifestyle brand combing a curation of vintage and up-cycled styles and the cult favorite cigarette incense produced by locally in NYC.
The brand is a reflection of the artist and continues to evolve based on her interests, experiences, and love of gender bending fashion influenced by modern and past muses in unlikely combinations.
A brand that embodies selfishness and love, hyper feminine and masculine, elegance and gaucheness, old and new, luxe and low brow. Blending together things that are in utterly different worlds and repulsed by one another that hang in a barely-there balance yet somehow still make sense. Ya know?
Designed for a reckless and sophisticated lifestyle.
How it works
Each drop is a current take on fashion from the artist
Each drop is a standalone collection from the last with one-of-a-kind luxury creations.
Tier one
Tier 1 memberships obtained by purchasing NFTs labeled as such, include a look into the artist’s process for upcoming collections as well as the first-to-know priority of future drops. Those who are the first to purchase Tier 1 NFTs will receive access to claim the corresponding physical style as a gift. All purchasers afterward will receive Tier 1 membership access without the physical gift.
Tier TWO
Tier 2 memberships obtained by purchasing NFTs labeled as such, include a second-to-know priority of future drops after Tier 1 is notified and before the public announcement is made. Tier 2 members do not receive access to claim the gift with purchase.